Toyota Kirloskar Motor (TKM) has announced the launch of the iconic Hilux in the Indian market to cater to the needs of customers seeking an incredible lifestyle utility vehicle that is best suited for off-roading adventure drives on tough terrains, and everyday city use. The name Hilux, which is derived from \u2018high\u2019 and \u2018luxury\u2019, known for extreme \u2018toughness\u2019 and \u2018ruggedness\u2019 across terrains of the world for decades. Commenting on the launch of the Toyota Hilux, Mr. Masakazu Yoshimura, Managing Director, TKM, said, The launch follows our \u2018customer first\u2019 philosophy of responding to the ever-evolving expectations of various customer demographics, with new product offerings. Today, as India continues to make larger economic strides, many customers are seeking a sophisticated lifestyle vehicle that delivers exceptional on & off-road prowess and fulfil their daily urban mobility needs be it work or pleasure. <\/p>\n\n\n\n
This launch ends the wait for many SUV aficionados looking to experience the Hilux on the tough roads of India. The Toyota Hilux has been developed considering the local conditions and requirements even as it stays true to its character. The highly anticipated lifestyle vehicle was launched in a mega event today in the presence of Toyota Motor Corporation (TMC) Chief Engineer – Mr. Yoshiki Konishi, Toyota Regional Chief Engineer – Mr. Jurachart Jongusuk, Toyota Kirloskar Motor (TKM) Managing Director – Mr. Masakazu Yoshimura, TKM Executive Vice President of Sales & Customer Service – Mr. Tadashi Asazuma and TKM General Manager of Strategic Business Unit, Mr. Wiseline Sigamani. <\/p>\n\n\n\n
Globally, the Hilux sales has surpassed 20 million units winning hearts of millions from over 180 countries. For over 5 decades and through 8 generations, the Toyota Hilux has moved with the times to create exceptional experiences and an unbreakable bond with those who desire for awesomeness in their daily drives be it business or family. With world-class engineering, enhanced safety, advanced technology and best-in-class comfort, the Toyota Hilux offers many first-in-segment features. <\/p>\n\n\n\n
This global icon\u2019s reputation of being a powerful performer is courtesy of the rigid Innovative Multi-purpose Vehicle (IMV) platform and a strong powertrain system. It is the same platform (body-on frame chassis construction) that underpins the Innova Crysta and Fortuner which have been a runaway success in India and across many countries. These segment-leading and admired models continues to receive positive feedbacks from customers, thanks to a wide range of remarkable features coupled with a robust engine, while also offering absolute confidence regardless of driving conditions, amazing endurance, low cost of maintenance, and great practicality for various usage purposes of these vehicles. <\/p>\n\n\n\n
The Hilux is loaded with features a heavy-duty turbo engine and diamond-like carbon coating on the piston rings for maximized frictional efficiency. The result is a whopping 500Nm of Torque which is by far the best in the segment. In essence, the Hilux is an unrivalled amalgamation of performance, power and fuel efficiency in its class. The Variable Flow Control to the power steering has boosted drivability making the steering lighter at low speed in city traffic condition & heavier at higher speeds cruising on a highway. The steering dynamics intelligently adapts according to the drive mode – switching from Eco to Power, or Power to Eco. Being true to its reputation of being a tough outdoor companion, the Hilux features a large flatbed deck which provides unmatched flexibility to carry anything from outdoor gear to sports kits. <\/p>\n\n\n\n
With the IMV frame structure at its heart, the Hilux has set new benchmarks in off-road capabilities. The Hilux comes with an unmatched water wading capacity of 700mm meant to maneuver though Indian trails. The exceptional wheel articulation and the adoption of Electronic diff-lock also gives the Hilux unimaginable off-road capability in the toughest of conditions with greater fuel efficiency. In real sense, it is based on Toyota\u2019s philosophy of \u201ccustomer first\u201d – truly understanding customers\u2019 expectations and desires, testing and driving on a wide variety of local road conditions, to experience & feel the multi-functional elements. Indeed, it is a wholesome package of renowned ruggedness, recreational lifestyle, performance, responsiveness, and safety. <\/p>\n\n\n\n
Sharing his views, Mr. Tadashi Asazuma, Executive Vice President \u2013 Sales & Customer Service, TKM, said, \u201cThe launch of Hilux brings out the key essence of \u201cunmatched toughness & sophistication\u201d. Customers will get to enjoy the Quality, Durability, and Reliability that they have experienced with the successful models as Innova Crysta and Fortuner. For many of our loyal customers, this new offering will be a step up in their journey with Toyota. Our desire is to continue to excite them and our new customers with lifetime experiences that fulfil varied needs and provide a bouquet of options.\u201d <\/p>\n","protected":false},"excerpt":{"rendered":"
Toyota Kirloskar Motor (TKM) has announced the launch of the iconic Hilux in the Indian market to cater to the needs of customers seeking an incredible lifestyle utility vehicle that is best suited for off-roading adventure drives on tough terrains, and everyday city use. The name Hilux, which is derived from \u2018high\u2019 and \u2018luxury\u2019, known […]<\/p>\n","protected":false},"author":1,"featured_media":18509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,54,22],"tags":[284,281,283,282],"class_list":{"0":"post-18508","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-jammu","8":"category-latest-news","9":"category-national","10":"tag-new-launch","11":"tag-toyota","12":"tag-toyota-hilux","13":"tag-toyota-kirloskar-motor"},"_links":{"self":[{"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/posts\/18508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/comments?post=18508"}],"version-history":[{"count":0,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/posts\/18508\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/media\/18509"}],"wp:attachment":[{"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/media?parent=18508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/categories?post=18508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/earlypostdaily.com\/index.php\/wp-json\/wp\/v2\/tags?post=18508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}